Many small businesses these days are creating powerful websites to market their products and services, and the really successful ones have excellent, high quality information for their customers. The tool they're using to publish this information is the business blog.
A little while back I had a bit of a discussion about a certain profession that I won't mention here in case someone from the industry in question takes it the wrong way.
One of the major barriers to understanding potential customers on the internet is the fact that many of the interactions our site visitors have with us are nameless, faceless and one-sided.
Internet marketing is perhaps the most important aspect of business website management. So what is internet marketing, and how do you get started?
Choosing a web address can be a real exercise in frustration, but it is one of the most important decisions you will make when getting your business online.