The advantages of a massive online market has created a drive for small businesses to create an online presence. Not allowing for the ability to make changes from time to time can be a missed opportunity, however.
How can a business used to offline marketing go about extending their marketing reach online?
Any good business owner will tell you that if you want to be more than just an employee in your own business then you need to grow it to the point that you have resources working for you, leaving you to step out of the day-to-day activities and focus on strategy and further growth.
Keep your business promises, no matter how small they may be. Sounds like the most basic of business principles, doesn't it? Why then do so few businesses keep their day to day promises?
Thinking of starting a new business, primarily internet based? Are you starting a business and not sure the role your new business' website should play? Most find it somewhat daunting starting a new business from scratch, let alone trying to figure out a whole new specialised field, that of internet business management and marketing.
You have a new online e-commerce store. Your web developer has set up your store to process e-commerce transactions in a secure environment for you. Now all you need is some tips on how to get your online store running well and making some money. Here are a few e-commerce marketing and promotion tips to get you started.
When it comes to web design for your business website, what picture do you conjure up in your mind? Talented artistic people working hard to create a visual masterpiece, using sophisticated graphic design software? Well, you're not entirely wrong, only about 99% off.
A question often heard in the internet industry is how quotations for web design and development services can vary so drastically from one web design consultancy to the next.
Have you recently launched a new business website, and want to get the necessary search engine traffic to make it a profitable investment? If you're new to online business, odds are that you're almost certainly new to setting up your website so that it can perform well in the rankings of the major search engines.
Search engine optimisation as a part of the web design and development process is one of the most confusing aspects of getting a web-based business up and running. Often confused with the concept of internet marketing, the design optimisation of your web site for placement in search engines is a much more specific subset of internet marketing and design.
With so much happening on a daily basis, it's sometimes difficult to know what are the important things to keep an eye on when managing your business website. Here are a few pointers regarding some of the more important aspects of monitoring and measuring your business website's performance.
A very wise Winston Churchill is renown for having stated: "I am going to give a long speech as I have not had time to write a short one."